Monthly Archives: November 2015

How To Choose The Right Advertising Firm?

The advertising agencies usually take up the promotional and marketing campaigns of client firms or companies in different industrial segments. The work of advertising agencies differs accordingly. Some agencies handle all the different phases of a promotional or marketing campaign while others take up specialized assignments or projects which are part of the marketing life cycle of a product or service. Full service firms There are large advertising or pr agency firms that handle all necessary parts of a marketing

Materials That Create Impressive Brand Image Using Direct Marketing

Direct marketing is the way of reaching to larger audience pool with a set of minimum resources. With various email marketing agency around, one can assure wider reach to the audience in a restricted budget. Some of the most popular direct marketing materials are brochures, pamphlets, leaflets, catalogs – all of these can be distributed using print as well as online media. Talking about brochures, these marketing materials serve lots of purposes. You can provide product information, sneak peek into the

The New Entrant in the Printing Industry

  The integration of new applications in the printing industry is not something that is new. Rather, the printing industry has seen a lot of new techniques being involved and a lot of new products providing a higher response rate to the current printing quota. With the use of printing on a digital capacity, applications have been able to deliver significant value by doing things that most of the offset printer would not be able to accomplish. So, whatever seems to